Truthfully, I'm not much of a rivalry fan, and calling it a "Holy War" makes it all the more ridiculous to me. Largely, I was able to ignore the rivalry talk this week. But, by Saturday the fever pitch had reached its ear-drum-piercing pinnacle. Costco and Target were peppered with jersey wearing, face-painted fans... which means that these establishments were ready to cater to said fans...apparently, with little to no market research. Behind Skyler is a merchandising display full of BYU bottle kozies (Zero Ute kozies)-- full because they're mistakenly stocked next to the likes of Heineken, Corona, and Red Stripe. International though the selection may be, rather unlikely to be scooped up in this region of the store by die-hard Cougar fans. Sales are more likely to spike in the IBC or Thomas Kemper area.
Either way, Skyler wanted to punch it, obviously. It was cold outside, but you can still see the red Ute shirt he has on underneath his sweatshirt.
More soon,
Melanie
PS - 48-24
3 comments:
That is hysterical. Shoulda bought a case just for keeps. :) Oh... and drinking.
Hey Hey,
Can you imagine the excitement at my house when I checked your blog & there was a new post??? It was great fun on a Monday afternoon.
We are on the Christmas countdown and can't wait to see you guys! If you check out the ABC family channel they are on a count down to the 25 days of Christmas?! what??? Well, they are playing cheese Christmas movies while they are waiting for Dec. 1st and I am loving it!
BYU Beer Cozies! Classic! Just one more example of Utah Hypocrisy! HA HA! We love Utah... (at least the mountains)! Come to ZION (Texas) where Mormons drink beer without the cozies! (just kidding bishop... I am worthy of my recommend... except for the addiction to Dr. Pepper). Merry Christmas and Happy New Year!
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